William Blair
May 18, 2022
Active Never Rests™

Rising to Meet the Climate Challenge

Our society is in a race against time to decarbonize. As such, we spend a great deal of time studying how public policy intersects with the actions of the corporate sector to drive the necessary evolution of the global economy. Together with our deep industry knowledge and the bottom-up fundamental insights that emerge from our in-depth research on individual companies, we believe we are able to identify companies that have the potential to catalyze positive change.

March 2022
Portfolio Manager
David Fording, CFA, Partner
Sustainability Analyst
Shivani Patel
Our society is in a race against time to decarbonize. As such, we spend a
great deal of time studying how public policy intersects with the actions
of the corporate sector to drive the necessary evolution of the global
economy. Together with our deep industry knowledge and the bottom-up
fundamental insights that emerge from our in-depth research on
individual companies, we believe we are able to identify companies that
have the potential to catalyze positive change.
U.S. GROWTH & CORE EQUITY
Investment Management
active.williamblair.com
WILLIAM BLAIR U.S. EQUITY SUSTAINABILITY STRATEGY
Rising to Meet the Climate Challenge
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RISING TO MEET THE CLIMATE CHALLENGE
Rising to Meet the Climate Challenge
low-carbon economy as a major investment opportunity,
potentially delivering financial returns for well-positioned
companies while also enabling a more sustainable world.
The Climate Transition Presents Structural Changes
The transition to the low-carbon economy represents
a structural change in how the global economy functions,
and therefore in how sectors and markets function as
well. Society will have to transform how it does things
today to make this economywide shift. Some examples
include the wholesale change in our energy sources, a
greater emphasis on the extension of the lifecycle of
goods and materials, and an evolution in our consumption
habits. Customers and employees will increasingly make
different purchasing and employment decisions in line
with their values around climate change and sustainability.
Each company will respond to these structural shifts
in different ways, dependent upon the implications for its
corporate strategy, its asset base and operations, and its
customer preferences. In turn, there will be a broad variety
of downstream impacts. A structural shift in one sector
can trigger a structural shift in another, thus pulling the
whole economy forward in the process.
Our investment research process involves a keen
awareness of sector-level and cross-sector structural
shifts and their implications for investment idea
generation and value creation for the companies in which
we invest. We believe this allows us to identify transition-
related growth opportunities, as well as mitigate risk.
Of the many issues that enter into any conversation
about the long-term sustainability of our planet, few are
as important as climate change. This is mostly a function
of the fact that we are in a race against time, where
failure to decarbonize will have potentially dire long-term
economic and social consequences if left unchecked.
The urgency increases with each passing year as we
experience the impacts of climate change through record
temperatures and more extreme weather events, and
importantly, the disruption, displacement, and losses
that occur as a result.
A Critical Partnership Opportunity for the Public
and Private Sectors
The public and private sectors’ combined actions
create a powerful partnership. One cannot be effective
without the other in addressing the urgency of the
transition to a low-carbon economy.
Global policymakers have a catalytic role to play in the
transition by making new, low-carbon solutions
economically viable. Without price parity, it is often
challenging for companies and individuals to adopt low-
carbon solutions. Economic viability will drive rapid
scale-up of low-carbon solutions, which also drives costs
down and reduces the need for policy intervention in
the long run. Carbon taxes and fees, incentives for research
and adoption of new technologies, and related mechanisms
all help catalyze the economic viability of climate-
friendly solutions.
In the private sector, companies that can develop
solutions for the climate transition, or build operational
resilience in the face of it, will be in a position not only to
survive but to thrive. In contributing to transition efforts,
these companies will influence multiple stakeholders
(such as suppliers, distributors, customers, and employees)
across the value chain, thereby creating a positive
multiplier effect.
As investors, we seek to understand how the long-term
implications of emerging government policies
around climate change combine with bottom-up,
corporate initiatives in influencing long-term sustainable
competitive advantage. We see the transition to a
“We see the transition to a low-
carbon economy as a major investment
opportunity, potentially delivering
financial returns for well-positioned
companies while also enabling a more
sustainable world.”
David Fording, CFA, Partner
WILLIAM BLAIR INVESTMENT MANAGEMENT
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Rising to Meet the Climate Challenge
(continued)
50
40
30
20
10
0
By 2030
2031-2040
2041-2050
After 2050
Source: “TA KING STOCK: A Global Assessment of Net Zero Targets.” The Energ y & Climate Intelligence Unit and Oxford Net Zero. March 2021.
EXHIBIT 1
Company Commitments to Net Zero
The number of companies committing to net zero continues to increase and the timeline of these commitments varies.
Percent of Sales with Net Zero
Commitments
Companies with net zero targets represent
$14 trillion in annual sales.
Among these companies, targeted timelines vary:
Target Year
Sector Linkages: A Case Study
Let’s consider how the consumer, materials, and financial sectors
could be linked in the transition to a low-carbon economy.
A major beauty company may identify growing customer concern
about the environmental footprint of plastic packaging and
make a net-zero commitment. In order to effectively address
its sustainability commitments, as well as the change in
customer preferences, the company would need to measure the
carbon footprint of its packaging and improve and report on
the environmental impact of its supply chain. Without a strategic
approach and effective execution, the company risks customer
retention and reputational damage.
The beauty company’s increased focus on sustainability has
implications along its value chain. For example, it may begin
to seek out alternatives to its virgin plastic packaging, putting
its relationships with plastics suppliers at risk. As a result,
companies that supply plastics will need to innovate to meet
their customer’s new needs, or otherwise stand to lose a
top customer.
Packaging companies might also recognize that the beauty
company’s commitment to sustainability is unlikely to remain
unique, considering the inevitable cross-sector structural
shifts that the transition to the low-carbon economy will trigger,
and that their virgin plastics business is likely to decline. In
this scenario, the plastics companies and the beauty company
might collaborate to develop recycled and alternative packaging
solutions, with the beauty company potentially providing
incentives or other financial structures to support the plastics
companies’ research and development processes.
The financial sector may also recognize that plastic packaging
feedstocks are petrochemicals with high carbon footprints
that may fall out of favor with the rise in corporate commitments
to net zero and waste reduction. Companies within the financial
sector might use their lending and investment power to back
companies with low-emission, circular, and biodegradable
packaging solutions as a growth opportunity, while monitoring
the heightened risk of business decline in virgin plastics
companies. This would provide an opportunity to mitigate
transition risk, promote environmental sustainability, and
generate financial returns.
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RISING TO MEET THE CLIMATE CHALLENGE
A Dedicated Sustainability Portfolio
Weighing Sustainability and Investment Return
Considerations
Seeking to drive superior investment returns will always
be the core of what we do. We believe in making investment
decisions based on the durability of a company’s business
model, operations, and value chain, and the valuation of the
security. Every company in our U.S. Equity Sustainability
strategy has both an investment and sustainability thesis,
and they are often tightly linked. The sustainability thesis
outlines what makes the company a Sustainability Champion,
Enabler, or Improver, and tracks key details of the unique
sustainability characteristics of the company over time.
The Impact of Enablers
A Sustainability Enabler is a company whose products
or services help improve environmental, social,
and governance (ESG) standards or outcomes in society.
These companies influence the future state of
sustainability for an industry or advance a sustainability
theme. The impact they have is in that influence.
Our approach is to understand the enabling role that
the company plays, develop a sustainability thesis that
outlines that role, and link it to the company’s strategy,
operations, business model, value chain, or industry.
Sometimes the thesis begins qualitatively, and as we track
progress and continue to engage with the company, the
quantitative opportunity becomes clearer.
An example of an enabler of the transition to a low-carbon
economy would be an integrated circuit manufacturer
whose products are used in consumer and industrial
electronic devices, such as cell phone battery chargers and
household appliances on the consumer side, or internet of
things (IoT) devices on the industrial side. The company’s
products enable the optimization of power consumption
during AC/DC conversion or voltage fluctuations. For
example, during a light load, power would be reduced to
an amount necessary to run the device efficiently, and
during standby, or no-load, power is effectively shut down.
It is estimated that in the United States alone, roughly
10% of energy use is a function of standby power
consumption. The sustainability thesis for this company
would center on the cumulative energy saved by installing
its chips in a wide variety of products, which could be
further converted to avoided greenhouse gas emissions.
Improvers to Champions
A Sustainability Champion is a company with leading
sustainability standards and practices, and a
Sustainability Improver is a company with scope for
significant improvements in both of these areas
that has made a commitment to implement such initiatives.
These designations are based on peer comparisons to
allow for variety in progress toward sustainability
standards across sectors and market capitalizations.
Champions have an impact by setting a high bar for
sustainability practices among industry peers, while
Improvers have an impact through the rapid and
progressive enhancement of sustainability practices,
as well as improving disclosure.
A building materials company, for example, could be
considered a Champion given its long history of managing
and disclosing material sustainability issues in its
operations and value chain. The company’s industrial
processes require intense heat and were historically
powered by fossil fuels, including coal. Recognizing
that having high carbon-emissions intensity was a
material risk for the company in an environment where
policy to mitigate emissions was becoming more
stringent, the company invested in replacing equipment
to reduce its Scope 1 and 2 carbon emissions. The new
equipment was more efficient and could be powered
by alternative energy sources. The company also developed
a vendor sustainability program and worked with
partners along its value chain to set emissions reduction
targets, which helped the company reduce its Scope
3 emissions.
When the climate policies in certain high-risk
jurisdictions changed, the company was already well
positioned to minimize penalties for high carbon
emissions. The company could be seen by others as a
model for transforming operations to minimize
transition risks. So not only are its reduced operational
and value-chain emissions a key driver of its impact,
but by setting a high bar on best practices, the company
is also positively influencing developments across its
entire industry.
WILLIAM BLAIR INVESTMENT MANAGEMENT
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A Dedicated Sustainability Portfolio
(continued)
When this building materials company began its
sustainability journey, taking steps to reduce its emissions,
it could have been considered an Improver. Though
the company would have started out with small goals,
our focus is on positive change and whether a company
is committed to, and capable of, delivering best-in-
class reductions in emissions over time. Not all Improvers
become Champions, but there is the potential for them
to do so.
Conclusion
Increased societal awareness around sustainability,
combined with ever-evolving expectations and demands
from stakeholders, is creating structural changes
in society. Our U.S. Equity Sustainability strategy aims
to identify the companies that are in front of the curve
in responding to these changes, and that see their
own internal actions as drivers of sustainable competitive
advantage and thus long-term value. These companies
implicitly recognize the value in leading the climate
transition, both from a societal and shareholder value
point of view.
“Not all Sustainability Improvers
become Champions, but there is the
potential for them to do so.”
David Fording, CFA, Partner
About William Blair
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